WHAT IS SOCIAL MEDIA MARKETING?
Social Media Marketing is the process of gaining website traffic or attention through social media networks like Facebook, Twitter, or Instagram.
Social Media Marketing campaigns usually focus on creating interesting content that attracts viewers’ attention and encourages them to share it with their social networks. The result is word of mouth via the Internet through channels like social networks, websites, instant messages, news feeds, and so forth. When your message spreads from user to user, as opposed to from your company to the user, it will resonate much better because it comes from a trusted 3rd-party source.
WHY SOCIAL MEDIA MARKETING?
Social Media is changing the way people connect with each other, and it’s also one of the best ways for companies to connect with their customers when they’re not face-to-face. By connecting with your customers, you keep them happy, and when they are happy, they like you more. And when they like you more, the more likely it is they tell other people about you. Social Media is really nothing more than people talking to other people, and every time they say something about you, it can be heard by dozens, even hundreds of people who might be interested in what you’re doing.
INCREASE BUSINESS EXPOSURE
The #1 benefit businesses get from social media is increased exposure. In fact, 89% of all marketers have indicated that their social media efforts have generated more exposure for their business. Facebook has over 2.2 Billion users and Twitter has over 300 million users globally. Social media provides your business to have massive exposure due to its worldwide access. This allows your business to expand beyond your local area to a larger community. With social media your exposure moves beyond county, state, and national lines.
KEEP CUSTOMERS ENGAGED
Social Media is an excellent way to keep your customers engaged, and up-to-date on the latest news, events, and happenings with your business. Whether you want to introduce a new product or service, talk about an existing one, or just let your customers know what your business is up to right now, with social media, you can easily have that conversation with your customers about it. Customers look forward to these conversations, and their enthusiasm will bring in a great deal of potential business for you as well.
BUILD A NETWORK
In the real world and online world, having a good network makes life a lot easier. It is much easier to build a network online, since social media has the capability to reach out to thousands of people at once. This allows you to reach out to a larger base of potential customers, and provides you with the capacity to build a strong network to improve your marketing potential.
INSIGHT ABOUT YOUR CUSTOMERS
One of the biggest advantages of social media is that it allows you to gather marketplace intelligence about your customers. Social media provides you with unlimited opportunities to interact with your current and potential customers in real-time. You have the ability to engage your customers in conversations about your products, services, events, and so forth. And since most social media users are there to socialize, they are more than willing to talk to you, and provide you with the valuable insight that you need about your customers.
IMPROVED SEO RANKING
By having social media accounts on multiple platforms, your company can improve its ranking on search engines. This will boost your visibility in search engines, which in turn will boost the number of visitors who find your website when searching keywords related to your industry. This means that your company reaches more potential customers, and potentially improves your bottom line.
WHAT WE DO
We provide full service social media marketing, and are happy to consult with you about developing your next social media marketing campaign. We’ll take care of everything for you, including:
- Dedicated Marketing Consultant devoted to your account
- Creation of your Facebook, Twitter, Instagram and other major Social Media pages
- Inputting all your company information and images into Facebook, Twitter, Instagram, and others
- Weekly thought out, creative Posts on Facebook, Twitter, Instagram to spur interacting with your fan & follower base
- Management of replies by your fans
- Weekly phone call from our Marketing Consultant to discuss strategies and updates
Why do you need a social media management?
Your customers are on social media.
Regardless of what industry your company is in, your customers are using social media on a daily basis. It is important that you keep them engaged and connected to your brand so that you’re always their first option.
There are people searching for your company.
If your company is offering a product or service, you can bet that there are people talking about it and looking for companies that provide it. Our social media management service will help your business to join the conversation and generate new leads.
People are talking about your company on social media.
You need to listen to what your customers are saying about your company on social media and respond to their concerns. Our social media management services focus on highlighting the positive aspects of what your company has to offer and respond sincerely to negative remarks.
Companies deserve expert social media management.
Most business owners and marketing managers do not have time to manage all of their social media channels. Each member of our firm received their certification in social media management and our agency can help you reach your marketing goals and a new customer base.
Facebook Marketing Services
With over 2.2 Billion active users, you are guaranteed to reach your desired audience through Facebook. Use the leading social media platform to grow your business.
Instagram Marketing Services
A picture says a thousand words. Use one of the most engaging social media platforms that over 60% of people use to discover new products. Start building your
Twitter Marketing Services
Increase brand recognition through Twitter. Twitter has over 300 million users and is used by all ages, from 18-64. Build trust and relationships through a trusted platform.
Pinterest Marketing Services
Use the best social media platform for businesses that sell consumer goods. Reach up to 400 million users, and an audience that is primarily middle-high income women.
LinkedIn Marketing Services
Reach up to 500 million decision-makers and professionals through the most popular social media platform for business owners. Most of LinkedIn’s audience is college educated and over 25 years old.